The former British poet laureate, Alfred Austin once said: “Show me your garden and I shall tell you who you are.” I agree that the state of one’s curated surroundings says volumes about that person: about what they value and what they don’t; about who they think they are or want to be. My indoor garden is a pretty clear reflection of who I am and what’s important to me. I used to think about opening up a store one day, a place that would be an extension of my home, the public face of my private identity. The dream of a store still flickers sometimes in my mind, often when I’m lingering in someone else’s.
I’m interested in the purpose of a store. I know they’re meant to provide customers with access to goods. But, at the risk of sounding ridiculous, shops are also places that feed the spirit. Have you ever gone into a store and never wanted to leave? Wished you could just live there forever? Remember the statistic that said some Anthropologie shoppers spend up to four hours there? A shopkeeper’s job includes sales, for sure, but also requires creating a space where people will feel comfortable, welcome, at ease. A place where they may be able to be shown, as Alfred Austin put it, who they are.
I recently found myself thinking back on the plant stores I wandered in and out of during my week in New York. On paper they’re pretty similar, but the experiences of pulling open heavy doors and coming inside, wandering aisles, investigating objects and considering purchases — all the tiny actions that amount to “shopping” — those experiences were all so different. These shop visits were an exercise in observation, in being aware of how a space can make me feel, and what it can teach me about myself as well as the person who stocked the shelves and opened the doors.
When you first walk into Sprout, there’s a bright orange wall against which a number of strange and beautifully shaped plants are displayed. I was drawn to it like a moth to the flame. There are colors everywhere you look in this shop, but its white-washed brick walls serve as a perfect backdrop and breathing space. There’s a Sprout location in Chicago, which is dark and sumptuous, but the Brooklyn Sprout is fresh, elegant, and radiant — like a young professional woman in a smart, white wool jumpsuit. The ceiling angles high overhead and is punctuated by cloudy old skylights. The walls are lined with bookcases full of neatly organized textiles, crystals, and gift items. My best friend and I smelled every single candle on display. I got lost in the tangle of plants crowding each wall and overflowing from each table.
Ideal for: fancy people, fine gift givers, event planners, tablescapers
Lower East Side, Manhattan
A few years ago when I first heard about Green Fingers Market, I spent the better part of an afternoon doing a deep dive of the shop owner’s entire online portfolio. It was the first time I’d heard of “plant stylist” as a job and I became obsessed. Satoshi Kawamoto has a shop in Japan and this store here in Manhattan, which is nestled into a long, narrow storefront on a small city street. Looking into the store from the front door is like peeking into a lush jungle from the windshield of an off-road trekking vehicle. There’s a feeling that you’ll uncover something here that no one has ever seen before, some perfect display or never before seen species. The place is dripping with plantlife and antique bits and bobs: the result is layered and effortlessly stylish. Keep walking all the way to the back of the store for an embarrassment of vintage menswear and leather bags. If Sprout embodies a savvy young woman, Green Fingers is the perfect mirror of its owner: cool, classy, and masculine.
Ideal for: men who love plants, vintage denim collectors
Boerum Hill, Brooklyn
I had never been to Boerum Hill before this excursion, and the neighborhood fully charmed me. It’s quintessential Brooklyn: tree-lined cobblestone streets, brownstones with front porch gardens, tiny cafes and independent shops nestled within residential blocks. And from strolling around the neighborhood, GRDN is as quaint and wonderful as you would expect. The shop itself is one small room lined with useful gardening tools, gifts, and large bags of potting medium — a great blend of functional and decorative objects. In the middle of the room sits a large table filled with vases of spectacular fresh flowers. But go out through the back door and you’ll enter a secret garden, the nursery area of the shop. It’s almost like time traveling to a backyard garden in London, complete with the antique pots, classic perennials, and gravel crunching under foot. You may find yourself wanting to wrap the whole store up and ship it back to wherever you live. I know I did.
Ideal for: daydreamers, fresh bouquet seekers, classy neighbors who just need a big bag of dirt
East Williamsburg, Brooklyn
When it’s 90+ degrees out and humid, inside a hand-built greenhouse is maybe not the place you want to be. But it’s where we found ourselves the day I learned about Crest Hardware. This place is, as you may have ascertained, an actual hardware store, with rows of hammers and lightbulbs and heavy duty gloves and ceiling fans and all the other things you would expect to find at your local True Value. But if you follow the signs for the garden center, out back you’ll find a glorious green space packed with both flora and fauna. There’s a bird cage tucked in among the philodendrons, rows of succulents, stacks of terra cotta, and a large wooden pen in the open air garden space. This is where Franklin lives, the resident garden keeper, a potbelly pig. Crest is not fancy. It’s not overthought. You won’t feel like you’ll break anything if you turn around too quickly. And that’s where its magic comes from. It’s a space for regular people who want to bring more beauty into their lives. A noble pursuit, and an attainable one, even in the middle of New York City.
Ideal for: weekend warriors, beginning gardeners, hobbyists and homebodies, animal lovers